Crisis Communication Plan
Choose an organization (or use your own) and create a crisis communication plan.
Your plan should include the following parts:
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Introduction & Table of Contents
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Brief organization background to serve as information for crisis management team
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Description of the Plan’s Purpose, including itsIdentify types of crises your organization could face (categorize these under broad headings, ex. accidents, financial, personnel, etc.)
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Needs
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Benefits
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Identify a crisis management team
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Identify third party potential supporters or credible experts
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Immediate Response Checklist
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Establish procedure for dealing with the Media during a crisis
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Press release template
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Procedure for evaluating the crisis plan
SAMPLE ASSIGNMENT
