W7 Assignment Capstone Project Part VI: Final Report
- Capstone Project Part VI: Final Report
- [Due Saturday] Executive Summary — Provide an overview of the key content covered in the body of the report. Imagine a busy executive or potential investor who has just a few minutes to decide if they want read the rest of your report. Quickly give them the “meat” of your report, not fluff. (1-2 pages)
- Business Model — Present Final “Canvas” Table with persuasive written explanation from customer or internal perspective (refer to visual presentation created previously). (2-3 pages)
- Analysis and Insights — Describe analysis techniques employed and refer to appendices showing work performed (e.g., empathy map, MVP, etc.). Explain insights discovered about customers and business model (e.g., contrast original and final “Canvas” models). (2-3 pages)
- Design and Implementation Recommendations — Describe the essential characteristics of the product, process or technology you are proposing to address customer/user needs you identified in your analysis. And, identify specific implementation recommendations that will help the design be successful internally and externally. (2-3 pages)
- Impact — Describe the financial, ethical, and global implications of your proposed innovation. Quantify your financial projections in some way that shows why this is (or is not) worth doing (e.g., ROI). For ethical or global concerns you identify, suggest ways that they might be addressed. (2-3 pages)
- Appendices — Document depth of research through display of artefacts, analyses, and sources in support of the body of the report.
Rubric for Capstone Project Part VI: Final Report
| Rubric for Capstone Project Part VI: Final Report | ||
| Criteria | Ratings | Pts |
| This criterion is linked to a Learning OutcomeExecutive Summary — Provide an effective overview of the key content covered in the body of the report. (1-2 pages) | 2 pts | |
| This criterion is linked to a Learning OutcomeBusiness Model — Presented Final “Canvas” with persuasive written explanation from customer or internal perspective (refer to visual presentation created previously). | 2 pts | |
| This criterion is linked to a Learning OutcomeAnalysis and Insights — Accurately described analysis techniques employed and referred to appendices showing work performed (e.g., empathy map, MVP, etc.). Effectively explained insights discovered about customers and the iterations and refinement of business model over the course (e.g., contrast original canvas and final canvas models). (2-3 pages) | 4 pts | |
| This criterion is linked to a Learning OutcomeDesign and Implementation Recommendations — Persuasively described the essential characteristics of the product, process or technology proposed to address customer/user needs identified in analysis. Identified specific, well-reasoned implementation recommendations to help the design be successful internally and externally (2-3 pages) | 4 pts | |
| This criterion is linked to a Learning OutcomeImpact — Effectively described key financial, ethical, and global implications of proposed innovation. Quantified financial projections appropriately to show why this is (or is not) worth doing (e.g., ROI). For ethical or global concerns identified, suggested useful ways they might be addressed. (2-3 pages) | 4 pts | |
| This criterion is linked to a Learning OutcomeAppendices — Documented depth of research through display of artefacts, analyses, and sources in support of the body of the report. | 2 pts | |
| This criterion is linked to a Learning OutcomeReport meets academic writing standards including academic integrity, grammar, usage, spelling, punctuation, and organization. | 4 pts | |
| Total Points: 22 | ||
